Gorgeous smell, lasts forever- thank you 🙏
About Us
I’m Becky, and I started Ella and I in 2021 from my kitchen table in Macclesfield, Cheshire. As a mum of three and a Pharmacology graduate, I found myself searching for a better way to fill my home with beautiful scents. I was frustrated by the same old options: messy, hard-to-clean wax melts and products that just didn’t last. So, I decided to create something different.
Every single product is still hand-poured by our small team here in Cheshire. I care deeply about quality and consistency, and I want every batch to meet the standards I set for my own home. All of our ranges are vegan, cruelty-free, and packaged using recyclable or biodegradable materials.
Our gel wax melts are my way of making home fragrance simple and mess-free. When you’re ready for a new scent, just let them cool, peel them away, and pop in something fresh.
What started as a one-woman project has grown into a close-knit team, but my values haven’t changed. I’m passionate about bringing something different to the market, building real relationships with our customers, and making every order feel special.
Today, with thousands of five-star reviews and a wonderful community on social media, Ella and I has become a name people trust for quality, care, and a little bit of everyday magic.
Customer Reviews
Overall rating: 4.9 / 5 from 17249 reviews.
Such an amazing company with the best smelling gel melts, bought then for my fiancée after a family member recommended them and my fiancée won’t use anything else now
My partner says it's the best room spray we ever used and we have been using them together; over 25 years. Also, when people enter my home;;they always remark on the lemon smell. I spray it often for the scent and it keeps loads of insects away! It's fabulous!
My daughter in law gave me Ella & I gel melts as part of a Xmas box. Loved it immediately. Spa day is currently my favourite . A neighbours daughter recently called in and asked why my home always smells amazing . So I now know what to buy her for Xmas. The easy removal and change of scents makes it a winner !!
i came across site and thought would try as never seen jelly glad i did would recommend
Love this warmer
This is absolutely gorgeous it fragrance lasts for ages will buy again comes beautifully packaged
Lovely, long lasting fragrance.
At first I wasn’t sure to buy any Ella & I because you obviously can’t smell before you buy. So I thought I’d give it a go because the names of the gels sounded great. I ordered 4 different ones and only used my white musk & amber so far. WOW! What a beautiful smell, I’ve put it in the kitchen and you can smell it all over the house including upstairs. It smells so much better than the plug in diffusers I’ve used before. I’m so glad I accidentally saw these on Instagram. LOVE THEM!!!
The whole house smells gorgeous ❤️ Best gel melts without a doubt.
I absolutely love my Mademoiselle gel. My house smells beautiful and it’s exactly like the perfume😍
I've purchased from here a few times now and always a pleasure to receive the Gel melts. I've had the same ones several times, however I also keep adding new fragrances whenever I order. Quick delivery, long lasting and competitively priced
Read alot of the reviews and thought i must try, got the clean bundle n love them all 😍🥰
Absolutely love this fragrance wax. It’s just so amazing. We recommend it well worth it makes a room smell so relaxing.
I love these and the scent lasts for two days. Delivery was quick too. I’m about to order more 😊
Love these melts, stock up every month on them.
Quick delivery would recommend to all my friends and family
My favourite gels! Best for long lasting scents which are beautiful for any room in you home x highly recommended
Love this scent
Woodsage & Sea Salt Gel Melt - 20% off Fragrance of the Month
Scent is amazing
Love everything, the burner is amazing and the scents just blow your mind. Kreed is my absolute fave. Infact im almost out. Soon be ready to reorder along with some autum scents. X
Lovely fragrance fills the room
Wow I was so impressed with my first order i had to place another,friend's dont belive it only takes a piece of wax and get a incredible smell that lasts
Easy to use no messy candle wax and the fragrances are all beautiful. I love useing them all .
Love baby powder in the bathroom; spring awakenings in kitchen / lounge and aliens in the hall !
I bought the snow fairy and lemon scents. They both smell amazing in the tub! I’ve only burned the snow fairy one so far and it instantly smells amazing! I’ve burned the same piece twice now and still smells great!! No loss of smell so far!! I will definitely be buying more!! x
The snow varies smells amazing will be ordering more thankyou
I absolutely love all the smells so far and they are very clean i am very happy thank you
Wow just wow my house smells amazing!!!
They a so lovely and smell amazing
A don’t think they give off lasting scent that fills a room for very long quite disappointing
They smell amazing !!!
Absolutley loving these
Absolutely love this smell. It fills the whole downstairs with amazing fragrance.
Recieved today the his and hers collection plus a room spray and a lemon sherbet melt and safe to say i will deffo be using these again One happy customer
These room scents are amazing!! Super strong and lasting. Changing them is an actual breeze. Definitely buying again.
These are amazing, first order arrived an and then I ordered another two!
Lovely.
Absolutely love these job to pick favorite but do like Spring Awakening the whole bungalow smells lush highly recommend thank you xx
From ordering to receiving was so quick. The smell of thes, absolutely amazing. So pleased