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10,000+ 5 Star Reviews
Trusted by over 100,000 happy customers, our products are crafted to the highest standards and consistently receive top ratings for fragrance, quality, and performance.
Why Ella & I
We do fragrance differently - long-lasting gel melts, handmade in the UK, vegan, cruelty free, and seriously good. Bold, beautiful scent - the Ella & I way.
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Cruelty Free
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Made in the UK
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30 Day Guarantee
How to Use Gel Wax Melts?
1. Pick Your Scent: Choose your favourite fragrance from our collection.
2. Add a Small Amount: Tear off a small piece of gel wax (around a quarter) and place it on your burner.
3. Heat & Enjoy: Use a burner with a 4-hour tealight or a 40W electric wax burner to release the fragrance. Flip the gel every 4 hours for best results.
4. Cool & Peel: Once cooled, simply peel the gel away — no mess, no fuss.
Customer Reviews
Overall rating: 4.9 / 5 from 590 reviews.
Love love love all your products ❤️❤️❤️
Jackie R.5/5Verified
Lovely fragrance that fills the house!
Nicole R.5/5Verified
Ordered 6 more different scents and I love them all. Don’t know which one to use first!
Emily B.5/5Verified
This smells absolutely amazing you can even smell it upstairs, and so easy to use i will be purchasing more products
Mrs L S.5/5Verified
Love this gel it smells amazing.
Pam N.5/5Verified
Snow Fairies is Gorgeous 😍
it's so sweet & scented perfectly ❤️
As it says on my burner
Home Sweet Home because my Home 🏡 smells Gorgeous 😍 ❤️
Thankyou Ella & i 🥰🥰
Mandy C.5/5Verified
This is beautiful. I have had snow fairies before from other places the wax melts. Much prefer the fragrance from the gel
Eileen S.5/5Verified
Love the smell 2 full days and still going. Never using wax again
J S.5/5Verified
Only a small amount needed in your burner and WOW the Snow Fairies fragrance is delightful, really fresh and my home 🏡 smells Beautiful 😍
Mandy C.5/5Verified
Amazing service & gorgeous smelling gel melts!
Katie H.5/5Verified
Absolutely stunning - love the jelly wax melts so much - so easy to use, you just peel them out. The smell is insane! Cannot wait for Christmassy smells to come in. Thank you so much! Will 100% be buying again!
Georgia B.5/5Verified
Lovely to use smells devine
Anne-marie M.5/5Verified
Love the smell it covers the entire room
Catherine L.5/5Verified
The gel is so much easier and safer to work with and smells really good ...thank you
Audrey L.5/5Verified
My absolute favourite scent! Safe to say I have a stock pile!
Rebecca B.5/5Verified
Love all these wax melts . They last the whole day . Rooms are smelling lovely
Sharlene A.5/5Verified
Adore your melts soo much the scents are just beautiful Thankyou they have made a massive difference xx
Caroline B.5/5Verified
The smell is lovely. So easy to use
Donna C.5/5Verified
Great fragrence quick delivery kept informed can track i absolutley love them especially snow fairy lingers for hours
Elizabeth B.5/5Verified
Beautiful smell ..great product
Deborah M.5/5Verified
Great range at good price..
James Byers J.5/5Verified
Always buy from you will not shop anywhere else
Lisa D.5/5Verified
The best gel wax melts and they smell amazing! Would recommend to anyone xxxxx
Marcus P.5/5Verified
So strong and long lasting, will definitely be ordering again
Amber R.5/5Verified
I used to get candle wax everywhere scraping it with a knife and it was sos o messy!! Ella and I came out and it's so simple,no mess and there the best things ever although they are a little bit expensive I treat myself I just love a home smelling delicious 😋 I'll never go back to wax ever!!.
Kerry N.5/5Verified
I was unsure of website as not heard of it , place my order for 5x Scents , didn’t know what to expect , they arrived quiet quick and I’ve used the strawberry and lily , my daughter has used snow fairies the scents are very strong and very nice , can complement any room , I’ve just put baby talc in bathroom what a clean fresh scent to burn , would highly recommend
Lynda G.5/5Verified
Amazing scent that’s last for ages even with a small amount, meaning it lasts longer than normal melts, so excellent value for money.
Vicky D.5/5Verified
Beautiful strong smells my new favourite orange and bergamot such a fresh strong smell
Kelly H.5/5Verified
Smells just like the real fragrance!! Only had this one in living room but can smell it all over the house!! Addicted now and bought more, never going back to wax!!
Lisa H.5/5Verified
These are lovely, I will buy more
Karen M.5/5Verified
I purchased three scents for my first order. I'm so impressed!! They smell amazing, absolutely spot on to the brands, so easy to swap/remove when cooled....my only 'complaint' is that even after burning for hours and making my home smell amazing....when I take it out of burner to swap over, I realise as I pop it back in the pot, it's like I haven't used any!? Goes a long way, I'm never gonna run out!!! 😂
Lisa R.5/5Verified
Love the fragrances they fill the whole room
Debbie V.5/5Verified
Fast post x the smell is amazing goes all the way up to my bed room every wer in the house x amazing gd quilty :)))
Michelle H.5/5Verified
I like snow fairies but I found it sweet
Davina H.5/5Verified
Moving to gel melts is the best thing I've done. These are all amazing 🤩
Diane C.5/5Verified
I ordered a few different fragrances, I love wax melts but find they lose their smell quickly and are a pain to change. These are another level, smell so strong even without being melted, will definitely be ordering more!!!
Rachel T.5/5Verified
If you love snow fairy this is a must! This is it in gel wax form. It smells absolutely gorgeous 😍😍😍 It lasts, it’s super convenient to use and one of my favourite scents from Ella and I.
Love love love 🥰🥰🥰
Dawn J.5/5Verified
Beautiful strong smells
Kelly H.5/5Verified
When they say it smells like a certain fragrance from a bath bomb retailer, they are not kidding! It's always been one of my favourite fragrances, so to now have my house smell the same is amazing. Hoping they can do the same with some other of the bath bomb fragrances 😁
Rebecca S.5/5Verified
Amazing so so good
Pearl D.5/5Verified
 
 
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