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10,000+ 5 Star Reviews
Trusted by over 100,000 happy customers, our products are crafted to the highest standards and consistently receive top ratings for fragrance, quality, and performance.
Why Ella & I
We do fragrance differently - long-lasting gel melts, handmade in the UK, vegan, cruelty free, and seriously good. Bold, beautiful scent - the Ella & I way.
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Cruelty Free
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30 Day Guarantee
How to Use Gel Wax Melts?
1. Pick Your Scent: Choose your favourite fragrance from our collection.
2. Add a Small Amount: Tear off a small piece of gel wax (around a quarter) and place it on your burner.
3. Heat & Enjoy: Use a burner with a 4-hour tealight or a 40W electric wax burner to release the fragrance. Flip the gel every 4 hours for best results.
4. Cool & Peel: Once cooled, simply peel the gel away — no mess, no fuss.
I love these melts, they smell incredible and they’re so mess free compared to wax melts. A little goes a long way and I can’t wait to try the other scents!
Saw the adds on Facebook & I was fed up of wax melts so I tried your gel melts . I also have an electric burner as I got sick of the ones with the tea lights . They smell amazing & they last a long time
These smell absolutely insane!! I love how I can peel them off my burner. They make your house smell so good! I love these so much I’ve treated myself to the advent calendar!
Beautiful fragrances from this company. I’ve used lots of different melts etc over the year but these are by far the best. Always have people commenting on how lovely my house smells. Thank you x
I’m obsessed with Vanilla & Sea salt caramel, when I melt it, the whole room smells like a bakery shop, I just love it and I’ll 100% be ordering again!
This is the first time I have bought gel wax melts and I think I am converted. The ease of changing the wax is a game changer and the incredible fragrance throw is amazing. ❤️
I absolutely love the vanilla and sea salt caramel gel melt from Ella & I. This is my favourite scent, it smells so warm and homely, you can smell it all through the house from this one melt. The smell is long lasting. Also cleaning the gel melts is SO easy. Just wait for them to cool and peel it out. I will never go back to wax melts!
Absolutely in love! Not only are the gel melts waaaaay better than wax for the simple reason that your house doesn't start smelling of wax when the scent starts to wear off but the smells are divine. Feel like you could eat them!