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10,000+ 5 Star Reviews
Trusted by over 100,000 happy customers, our products are crafted to the highest standards and consistently receive top ratings for fragrance, quality, and performance.
Why Ella & I
We do fragrance differently - long-lasting gel melts, handmade in the UK, vegan, cruelty free, and seriously good. Bold, beautiful scent - the Ella & I way.
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Vegan Friendly
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Cruelty Free
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Made in the UK
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30 Day Guarantee
How to Use Gel Wax Melts?
1. Pick Your Scent: Choose your favourite fragrance from our collection.
2. Add a Small Amount: Tear off a small piece of gel wax (around a quarter) and place it on your burner.
3. Heat & Enjoy: Use a burner with a 4-hour tealight or a 40W electric wax burner to release the fragrance. Flip the gel every 4 hours for best results.
4. Cool & Peel: Once cooled, simply peel the gel away — no mess, no fuss.
Customer Reviews
Overall rating: 4.9 / 5 from 318 reviews.
Have it burning now it smells amazing
Alexandra H.5/5Verified
I absolutely love this smell it's just so gorgeous definitely my favorite definitely will be ordering more of this one an more of all your other gorgeous smells thank you Mrs Angela Allen
Angela A.5/5Verified
Amazing smells
Mary B.5/5Verified
Smelt nice all through the house
Sharpe A.4/5Verified
Lovely candles the smells are amazing
Jackie M.5/5Verified
Gorgeous smelling gel melts! I love them and so easy to use. ❤️
Emma B.5/5Verified
I’ve been looking for these for almost a year & a friend found u! I’ve got rid of all my wax melts & candles & these are now the way forward for me, I love all the different scents, there’s not one u don’t like, great site ⭐️⭐️⭐️⭐️⭐️
Mrs J.5/5Verified
My favourites are baby powder and linen now this one its absolutely beautiful and strong
Lana I.5/5Verified
Love them all. I don’t have a sense of smell but friends and family love the aroma when they come into the house. I am guided by them. No one has ever said “ not keen on that one “
Muriel M.5/5Verified
Another gorgeous strong smelling scent
The sandalwood really comes through
Laura S.5/5Verified
This is about my 4th order. My favourite ones are Frankincense and Myrrh, Apple and Cinnamon and White Musk and Amber. It's very easy to order from a vast range. So there's something for everyone. Delivery is always prompt.
Sheila J.5/5Verified
I’ve tried a variety of these wax melts and they all smell amazing. These are my favourite wax melts as they are in jelly formate rather then standard wax made alternatives.which can be messy to dispose of. Ella & i melts are so easy to use as you can turn them over so they smell for longer. They just peel away from the candle burners when they are finished with! Brilliant! NO MESS! No wax spills. Definitely fab wax melts in wonderful smelling products.
5 Star recommended ⭐️⭐️⭐️⭐️⭐️
Marion E.5/5Verified
Absolutely adore these, easily cleaned
Michelle F.5/5Verified
Love all the ones received. Very difficult to have a favourite. I love the ease in replacing them when needed. Will definitely recommend and buy again.
Lynne M.5/5Verified
Love them
Kath W.5/5Verified
Beautiful fragrance
Fiona F.5/5Verified
How beautiful is the smell?
The ease of the gels are great.
Thank you Ella &I, 2nd purchase will defo get more xx
Ann M.5/5Verified
I've been buying ella and I melts for a while now. The white musk/ amber is my favorite fragrance , but I buy all different . I won't buy anything else
Nicola B.5/5Verified
Always used the wax ones, but I much prefer the gels! Less mess!!
Susan H.5/5Verified
Love the gel melts from Ella and I as can see from my photo I have addiction
Colette B.5/5Verified
Love the melts always buy
Jacqueline P.5/5Verified
They smell beautiful and are so easy to change. No mess.
Pat T.5/5Verified
Love these gels!!!
Susan H.5/5Verified
I love your products 😍 the smells are amazing and last quite a while. Super easy to remove and dispose of too. Highly recommend this scent!!
Caroline S.5/5Verified
beautifull better than anything I've ever used
Margaret G.5/5Verified
Love how it melts so quickly and how its easy to remove from the wax burner and flip it over to reuse again, for next time. The smell is strong enough to drift through your home. Its a really nice smell but not one of my faves, maybe over time, I will grow to love it more.
Elizabeth R.4/5Verified
These gel melts are by far the best smell, they last for ages, I burn mine everyday, I am onto my second week and they still smell gorgeous, will definitely be using these from now on
Melloney D.5/5Verified
White musk and Amber beautiful aroma. Smells like summer
Muriel M.5/5Verified
These gel melts smell divine. I also use them when away in the caravan. All the scents I have tried so far are lovely and long lasting. So easy to replace than traditional wax melts too.
Sue H.5/5Verified
Heavenly
Tracy A.5/5Verified
Try for your self you will love them
Tracy A.5/5Verified
Really wanted something different, waxy candles, tins of air freshener....boring....these gel melts are amazing!!
Smell divine!!
Suzanne O.5/5Verified
Love this fragrance, it is so clean and fresh. I use to use wax melts but using gel is do much easier and cleaner. I have ordered some for my daughter in law I was that impressed.
Jayne A.5/5Verified
I love candles wax and other and these are so lovely smell divine
Susan H.4/5Verified
White Musk & Amber smells like an exotic aftershave, very intense but cozy & nice, I love it!
Sofia L.5/5Verified
I have never had any that smell as strong as these do they are just amazing I have used the electric warmer I have as well as the normal candle burners and the most amazing part is just been able to lift the gel out when it’s cooled off
Tracy H.5/5Verified
Just love the long lasting aroma, they're great and so easy to use
K B.5/5Verified
Absolutely love it, so much that I bought another one that looks slightly different but had the same smell of white musk and amber! It’s Devine!!
I will be buying more for Christmas gifts
Joanne D.5/5Verified
Love the sents. They smell lush
Debbie A.5/5Verified
I am so impressed with the gel melts the aroma from a small amount is amazing then when you go to remove the gel to change it it literally just peels out without any fuss or mess so much easier than wax I’m definitely converted 😊
Tracy H.5/5Verified
 
 
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